Rules checked 16 Sep 2026
GPSR · the paperwork

The Compliance Pack

Ship or Not? tells you whether selling into the EU is worth it. If the answer is yes, this is the part nobody wants to do: the risk analysis, the technical file, the label copy and the product-page copy, written for your actual products.

The short version

You send us your shop and your product list. You get back the documents GPSR requires, filled in for your products, with the article reference against each one.

It is not a template. Templates are free everywhere and they are why so many sellers have a folder of documents that would not survive a single question from a market surveillance authority.

It is not a Responsible Person, and it does not pretend to be. It is what your Responsible Person needs from you before they can do their job. More on that below.

Why a Responsible Person on its own is not enough

Most sellers discover GPSR through the Responsible Person requirement, pay a provider somewhere between £490 and £2,390 a year, and assume the problem is handled. It usually isn't, and the reason is written into the regulation.

Article 16(2) says the responsible person shall regularly check that your product complies with the technical documentation required by Article 9(2), and with Articles 9(5), 9(6) and 9(7) — identification, addresses, and instructions. On request from market surveillance authorities, they must provide documented evidence of the checks performed.

Read that again from your side of the table: your Responsible Person is required to check your technical documentation. So you have to have some.

A provider who signs you up without asking for any of it is either not performing Article 16(2), or has not yet noticed that they cannot. Either way the gap is yours, because Article 9 obligations sit on the manufacturer — and if you sell under your own name, that is you, even if an artisan somewhere else physically made the item.

This pack is the half of the job that the subscription does not cover.

What you get

01

Role determination

Whether you are a manufacturer, importer or distributor under the regulation, with the reasoning written out. Most small sellers are surprised by the answer, and everything else depends on it.

GPSR Art. 3
02

Internal risk analysis, per product line

Hazards, mechanism, severity and the mitigation for each. Written per line rather than per SKU where your products genuinely share a risk profile, with the departures flagged individually.

GPSR Art. 9(2)
03

Technical documentation file structure

What goes in it, laid out and partly filled, ready for the ten-year retention period — which runs from when the unit was placed on the market, not from when you launched the line.

GPSR Art. 9(2), 9(3)
04

Label copy, ready to print

Product identification, your name with both a postal and an electronic address, and your Responsible Person's details. Worked examples for your actual products, not a blank form.

GPSR Art. 9(5), 9(6), 16(3)
05

Product-page copy block

The four things Article 19 requires in every distance-selling offer, as a block you can drop into your theme. This is the obligation sellers miss most often, because it is a website change rather than a paperwork one.

GPSR Art. 19
06

Instructions determination, per line

Article 9(7) requires safety information in the language of each destination country — unless the product can be used safely without it. We work out which of your lines need instructions and which genuinely don't, and record the reasoning. Often this is the cheapest good news in the pack.

GPSR Art. 9(7)
07

Complaints channel and register

Wording for the public safety channel you are required to publish, and the register you are required to keep — with the five-year personal-data limit built into the columns. Almost nobody mentions these two obligations.

GPSR Art. 9(11), 9(12), 9(13)
08

Sector overlays where they apply

Textiles carry a second regime on top of GPSR — fibre composition by name and percentage, visible before purchase including online, in the destination country's language. If you sell textiles you almost certainly do not currently comply, and it is cheap to fix.

Reg. (EU) 1007/2011 Art. 9, 14, 16
09

Responsible Person brief and a dated action list

What to ask a provider before you sign, what it should cost for your catalogue, and the six questions worth asking — including the one about what happens to your labels the day the contract ends. Then everything above as a list, ordered by exposure rather than by effort.

GPSR Art. 16

What it does not cover

Being clear about this is more useful than pretending otherwise.

One thing worth knowing before you buy anything from anyone. If Ship or Not? tells you the numbers don't work, the right answer is to stop selling into the EU — not to buy compliance you cannot recover the cost of. We would rather you ran the numbers first. It's free and it's on the front page.

How it works

StepWhat happens
1You send your shop URL and tell us which products you sell into the EU
2We read your catalogue and come back with questions — usually about materials, makers and who supplies what
3You answer them. This is the only part that needs your time, and it is usually a single email
4You get the pack, with every obligation cited to its article so you can check anything you doubt
5You tell us what's wrong with it, and we fix it

Step 5 is not a formality. The first packs are being prepared partly to find out where they are weak.

Why this is cheap

A compliance consultancy will quote €1,000 to €3,000 for this work, and a law firm €2,500 to €5,000. Those are honest prices for expert time.

This is cheaper because the research is done once and the rules are maintained continuously, so preparing your pack is mostly applying a current rules file to your particular products rather than starting from the regulation each time. That only works while the rules file is genuinely current — which is why every page here carries the date it was last checked, and why EU cross-border rules changing six times in twenty-one months is the reason this exists at all.

$99per pack

The first three are free. Not a discount and not a trial — the product is new, and the fastest way to find out where it falls short is to give it to real sellers and be told. In exchange we ask for honest feedback and, if you're willing, permission to describe the work anonymously.

There is no payment link on this page yet, so nobody can pay by accident while that is true.

Ask for a pack

Leave an email and say what you sell. If you are one of the first three, there is nothing to pay.

One person reads these. No sequence, no drip, no reselling your address.

Things we will tell you we don't know